Suzuki - For Fun's Sake — Gustavo Vampre - Creative Director and Art Director

Suzuki - For Fun’s Sake

We created a new Brand platform for Suzuki cars in Australia positioning the brand in a unique, and surprisingly untouched, space in the automotive industry - Fun!

The ‘For Fun’s Sake’ platform allowed us to reimagine every touch point of the customer experience, always delivering on unbeatable value, reliability, and quality.

We created a brand new look and feel, a custom font, and of course a couple of campaigns.

Here’s a short selection of the work done to launch the new brand.

Suzuki - Party Time (TVC + Online)

OOH

Suzuki - Jimny Skates (TVC + Online)

Art Direction & Design

Suzuki Funt - custom typeface

Suzuki For Fun’s Sake - Case Study