Suzuki For Fun’s Sake



Deloitte Digital
Melbourne 
Australia


We created a new Brand platform for Suzuki cars in Australia positioning the brand in a unique, and surprisingly untouched, space in the automotive industry - Fun!

The ‘For Fun’s Sake’ platform allowed us to reimagine every touch point of the customer experience, always delivering on unbeatable value, reliability, and quality.

We created a brand new look and feel, a custom font, and of course a couple of campaigns.

Here’s a short selection of the work done to launch the new brand.





Case Study Film

We even became pop quiz 














Suzuki - Party Time (TVC + Online)



Outdoor










Art Direction & Design









Suzuki Funt - Custom Typeface












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