Australian Defence Force

Host/Havas
Sydney
Australia

We completely reimagined recruitment for the Australian Defence Force through years of consistent strategic approach, powerful storytelling, digital innovation and a relentless application of craft, resulting in the best ever year for the Australian Defence Force Recruiting.

Here’s a small sample of the work we did over the years.

Case Study Film

Army Brand - This is my Army

This is my Army - Digital Experience

This is my Army - Social

VRecruitment

ADF Active App

Effie
Grand Effie
Gold - Long Term Effects

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Welcome to the bottom of the internet.

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We speak Latin down here, at least in the bodycopy.

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